What is Responsive Website Design?
Responsive website design is a programming approach used to allows your web pages to change how they display on a variety of screen sizes. It uses a combination of fluid layouts, responsive images, and media queries to allow your website to adjust and look great on any device.
Why Is Responsive Website Design Important?
1. It Improves the experience for your visitors on all devices.Have you ever visited a website on your phone's web browser and found that you could not even read the text on the pages? Or, to read the whole page you had to scroll to the right because the page was wider than the screen? Those were websites that were not built using responsive design. For visitors who use tablets or smart phones, having a responsive design is essential. Better user experience leads to better results.2. It Improves your rankings on Google.Google rewards businesses who have responsive web design with improved SEO rankings. If your website is not mobile friendly, then you are getting penalized by Google. You will need to work harder to get listed on the first page of a Google search.3. Having a responsive website reduces maintenanceIf you have a separate mobile website, then you are making more work for yourself. With a responsive website design, you only maintain one website not two.
How Do You Get A Responsive Design For Your Website?
First, you can test to see if your website is responsive by shrinking your browser window. A responsive site will change and adjust as you make the screen smaller. If your website is not responsive, you will need to have it's theme or template updated or replaced. Also, you will need to update your page layouts and images to be responsive. Your web developer can review the options available to you.
Conclusion
You need to get responsive. Now.